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Super Bowl LVIII: Ratings, Rivalry, Love, And Advertising
Article
Super Bowl LVIII: Ratings, Rivalry, Love, And Advertising
Key Shifts In Product Management For A Successful Hardware-As-A-Service Subscription Model
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Key Shifts In Product Management For A Successful Hardware-As-A-Service Subscription Model
Customer Success Platform Consolidation Reflects Market Dynamism
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Customer Success Platform Consolidation Reflects Market Dynamism
Forrester's Performance Optimization Model: Redesigning The IT Investment Thesis
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Forrester's Performance Optimization Model: Redesigning The IT Investment Thesis
Higher Ed Rethinks The Three R's To Close The Cybersecurity Skills Gap
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Higher Ed Rethinks The Three R's To Close The Cybersecurity Skills Gap
The Future Of 5G Network Slicing
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The Future Of 5G Network Slicing
Avoid Three Traps For RevOps Success In 2024
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Avoid Three Traps For RevOps Success In 2024
Marketers: Choose GenAI Progress Over Perfection
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Marketers: Choose GenAI Progress Over Perfection
It's Time! Destroy Those Long-Held Silos Between Security And Tech Teams
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It's Time! Destroy Those Long-Held Silos Between Security And Tech Teams
It's Time For The EU AI Act - Let's Get This Party Started
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It's Time For The EU AI Act - Let's Get This Party Started
Were Our 2023 Cloud Predictions Correct?
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Were Our 2023 Cloud Predictions Correct?
Wield Invisible Experiences Like A Ring Of Power
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Wield Invisible Experiences Like A Ring Of Power
Breaking Down The US Executive Order To Protect Americans' Sensitive Personal Data
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Breaking Down The US Executive Order To Protect Americans' Sensitive Personal Data
Marketers Must Embrace AI To Maximize B2B Event Success
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Marketers Must Embrace AI To Maximize B2B Event Success
Digital Accessibility Vendor Level Access To Acquire UserWay In A First-Of-Its-Kind Deal
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Digital Accessibility Vendor Level Access To Acquire UserWay In A First-Of-Its-Kind Deal
Here's What We're Predicting For Indian Financial Services In 2024
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Here's What We're Predicting For Indian Financial Services In 2024
High-Performance IT Continuously Improves Business Results Through Great Technology
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High-Performance IT Continuously Improves Business Results Through Great Technology
Culture Tools To Stay Afloat In 2024
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Culture Tools To Stay Afloat In 2024
Atlassian Bets On Improving Developer Experience With GenAI
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Atlassian Bets On Improving Developer Experience With GenAI
The DoD Releases CMMC 2.0 As Its Holiday Gift To The Public
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The DoD Releases CMMC 2.0 As Its Holiday Gift To The Public
Digitize Your Workflow For Sustainability And Accessibility
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Digitize Your Workflow For Sustainability And Accessibility
All Brands Need A DTC Digital Strategy, But Not Necessarily Direct Digital Sales
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All Brands Need A DTC Digital Strategy, But Not Necessarily Direct Digital Sales
Seven New Year's Resolutions To Maximize The Value Of Your Event Data
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Seven New Year's Resolutions To Maximize The Value Of Your Event Data
Google Makes Good On Its Resolution To Deprecate Third-Party Cookies In 2024
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Google Makes Good On Its Resolution To Deprecate Third-Party Cookies In 2024
Lessons Learned From Another Year Of Sponsoring Women To Attend S&R Forum
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Lessons Learned From Another Year Of Sponsoring Women To Attend S&R Forum
The $1M Mistake: Why Localization Prioritization Misses The Mark
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The $1M Mistake: Why Localization Prioritization Misses The Mark
What 2024 Has In Store For Indian CMOs
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What 2024 Has In Store For Indian CMOs
How To Capitalize On Conversational Search
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How To Capitalize On Conversational Search
Winning At Digital: Building A Purposeful Digital Marketing Team
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Winning At Digital: Building A Purposeful Digital Marketing Team
If It's January, It Must Be Time For CES 2024
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If It's January, It Must Be Time For CES 2024
Retailers: It's Not Too Late To Improve Your UX This Holiday Season
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Retailers: It's Not Too Late To Improve Your UX This Holiday Season
What Content Actually Matters? Find Out With A Touch Analysis.
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What Content Actually Matters? Find Out With A Touch Analysis.
A Divine Presentation
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A Divine Presentation
Be The Point Guard: How CIOs Partner With CEOs To Drive Success
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Be The Point Guard: How CIOs Partner With CEOs To Drive Success
CX Transformation Is Tough - Equip Your Org To Go The Distance
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CX Transformation Is Tough - Equip Your Org To Go The Distance
Cisco Is Getting Back Into The Game
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Cisco Is Getting Back Into The Game
Announcing The Forrester Wave™: Governance, Risk, And Compliance Platforms, Q4 2023
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Announcing The Forrester Wave™: Governance, Risk, And Compliance Platforms, Q4 2023
Europe-5 Retail Sales Trends And Outlook
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Europe-5 Retail Sales Trends And Outlook
A Recap Of 115 Retail Website Promotions On Black Friday And Cyber Monday 2023
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A Recap Of 115 Retail Website Promotions On Black Friday And Cyber Monday 2023
Focus On GenAI In India Will Drive Core Modernization And SaaS Adoption In 2024
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Focus On GenAI In India Will Drive Core Modernization And SaaS Adoption In 2024
re:Invent 2023 - Is AWS In Unfamiliar Territory As A Follower?
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re:Invent 2023 - Is AWS In Unfamiliar Territory As A Follower?
Christmas Came Early! Our First Consumer Insights Of The Holiday Season
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Christmas Came Early! Our First Consumer Insights Of The Holiday Season
Event Data Could Be The Best Gift To Your Organization This Holiday Season
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Event Data Could Be The Best Gift To Your Organization This Holiday Season
Retailers: Leverage Store Associate Tools And Engage Your In-Store Teams For Customer Satisfaction
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Retailers: Leverage Store Associate Tools And Engage Your In-Store Teams For Customer Satisfaction
A Call For Zero-Waste B2B Marketing
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A Call For Zero-Waste B2B Marketing
Net Promoter Score℠ (NPS) US Benchmarks, 2023: Fewer Brands Show Improvement
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Net Promoter Score℠ (NPS) US Benchmarks, 2023: Fewer Brands Show Improvement
The Forrester Wave™: Digital Operations Planning And Analytics, Q4 2023, Shows A New Generation Of Options
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The Forrester Wave™: Digital Operations Planning And Analytics, Q4 2023, Shows A New Generation Of Options
GenAI Accelerates Your Agile Knowledge Management Transformation
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GenAI Accelerates Your Agile Knowledge Management Transformation
GenAI Will Shatter And Reconstruct Every Company And Industry
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GenAI Will Shatter And Reconstruct Every Company And Industry
Confronting Clinician Burnout With Confidence Takes More Than Tech And System Changes
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Confronting Clinician Burnout With Confidence Takes More Than Tech And System Changes
Announcing The Forrester Wave™: Edge Development Platforms, Q4 2023
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Announcing The Forrester Wave™: Edge Development Platforms, Q4 2023
European MDR Providers Differentiate With Superior Investigation And Response Skills
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European MDR Providers Differentiate With Superior Investigation And Response Skills
https://www.forrester.com/analyst-bio/sucharita-kodali/BIO1129
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https://www.forrester.com/analyst-bio/sucharita-kodali/BIO1129
This Week In AI, UK Edition: Much Ado About Not That Much
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This Week In AI, UK Edition: Much Ado About Not That Much
Consumer Spending Expectations - Holiday Edition
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Consumer Spending Expectations - Holiday Edition
Swedish Banks Continue To Lag On CX And Should Embrace Opportunities For Improvement
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Swedish Banks Continue To Lag On CX And Should Embrace Opportunities For Improvement
Predictions 2024: The Heat Is On For The Green Market
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Predictions 2024: The Heat Is On For The Green Market
B2B CMOs: What's Your Role In The Employee Value Proposition?
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B2B CMOs: What's Your Role In The Employee Value Proposition?
Predictions 2024: Banks Face A Boring, Yet Dangerous, Year Ahead
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Predictions 2024: Banks Face A Boring, Yet Dangerous, Year Ahead
Many B2B CMOs Don't Understand The Data Requirements For GenAI
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Many B2B CMOs Don't Understand The Data Requirements For GenAI
Customer Obsession Awards - Nominations Wanted
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Customer Obsession Awards - Nominations Wanted
Scoring Our 2023 Sustainability Predictions: How Did We Do?
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Scoring Our 2023 Sustainability Predictions: How Did We Do?
OpenAI Holds First Developer Conference: What It Means For Consumer Digital Experiences
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OpenAI Holds First Developer Conference: What It Means For Consumer Digital Experiences
Three Signs That Consumers' Impulsive Spending Is Growing
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Three Signs That Consumers' Impulsive Spending Is Growing
Prévisions 2024 : les assureurs chercheront la stabilité face à l'incertitude
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Prévisions 2024 : les assureurs chercheront la stabilité face à l'incertitude
Musk's Message Marks X's Official Breakup With Big Brands
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Musk's Message Marks X's Official Breakup With Big Brands
Are Scaled And Digital-Led Customer Success The Same Thing? Inconceivable!
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Are Scaled And Digital-Led Customer Success The Same Thing? Inconceivable!
Use Biden's Executive Order To Jump-Start Your Responsible AI Practice
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Use Biden's Executive Order To Jump-Start Your Responsible AI Practice
The UK AI Safety Summit Was Both A Success And A Missed Opportunity
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The UK AI Safety Summit Was Both A Success And A Missed Opportunity
Customer Success Platforms: Supporting Success At Scale
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Customer Success Platforms: Supporting Success At Scale
The G7 AI Guidelines: Long On Good Intentions, Short On Detail And Substance
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The G7 AI Guidelines: Long On Good Intentions, Short On Detail And Substance
Mature DevOps Organizations Embrace The Process
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Mature DevOps Organizations Embrace The Process
¿Cómo Los Bancos Españolas Pueden Generar Más Lealtad Mejorando su CX? Aspectos destacados sobre el CX Index 2023 de los bancos españoles
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¿Cómo Los Bancos Españolas Pueden Generar Más Lealtad Mejorando su CX? Aspectos destacados sobre el CX Index 2023 de los bancos españoles
Predictions 2024: Healthcare Organizations Will Get Ahead By Forging New Paths
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Predictions 2024: Healthcare Organizations Will Get Ahead By Forging New Paths
Highlights From The Italy Banking CX Index Rankings, 2023 - How Italian Banking Brands Can Earn Loyalty Through Better Customer Experiences
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Highlights From The Italy Banking CX Index Rankings, 2023 - How Italian Banking Brands Can Earn Loyalty Through Better Customer Experiences
Five Things Consumers Told Us About Their 2023 Holiday Shopping Plans
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Five Things Consumers Told Us About Their 2023 Holiday Shopping Plans
Highlights dell'Italy Banking CX Index 2023 - In che modo i marchi bancari italiani possono fidelizzarsi attraverso una migliore customer experience?
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Highlights dell'Italy Banking CX Index 2023 - In che modo i marchi bancari italiani possono fidelizzarsi attraverso una migliore customer experience?
Salesforce Now Available On AWS Marketplace
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Salesforce Now Available On AWS Marketplace
Consumers, COP28, And The Green Market Revolution
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Consumers, COP28, And The Green Market Revolution
Biden's Executive Order On AI Is Broad In Scope And Laser-Focused On Spurring Innovation Without Undue Risk
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Biden's Executive Order On AI Is Broad In Scope And Laser-Focused On Spurring Innovation Without Undue Risk
Planning Season Is The Time To Revisit Your CMO Dashboard
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Planning Season Is The Time To Revisit Your CMO Dashboard
A Few North American Mobile Banking Apps Lead, But None Stand Out
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A Few North American Mobile Banking Apps Lead, But None Stand Out
Saying Goodbye To MQLs: Learn How Reltio Transformed Its Revenue Process In 60 Days
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Saying Goodbye To MQLs: Learn How Reltio Transformed Its Revenue Process In 60 Days
Forrester's GenAI Hack-A-Thon: Turning Hype Into Reality
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Forrester's GenAI Hack-A-Thon: Turning Hype Into Reality
Torch The Test: Closing The Cybersecurity Skills Gap Requires Continuous Learning
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Torch The Test: Closing The Cybersecurity Skills Gap Requires Continuous Learning
Introducing The Inaugural Landscape And Forrester Wave™ Evaluation On IT Sustainability Services
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Introducing The Inaugural Landscape And Forrester Wave™ Evaluation On IT Sustainability Services
Where Should You Start Your Retail IoT Journey?
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Where Should You Start Your Retail IoT Journey?
Supercharge Your Defense: Level Up AI-Powered Models To Combat Fraud In APAC
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Supercharge Your Defense: Level Up AI-Powered Models To Combat Fraud In APAC
The State Of Business Buying, 2023: Product Experts Gain Influence Amid Financial Constraints
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The State Of Business Buying, 2023: Product Experts Gain Influence Amid Financial Constraints
'Tis The Season For Forrester's End-Of-Year Retail Holidays Blog Series
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'Tis The Season For Forrester's End-Of-Year Retail Holidays Blog Series
The Retail Race In Healthcare Is A Marathon, Not A Sprint
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The Retail Race In Healthcare Is A Marathon, Not A Sprint
How GenAI Will Reshape CRM's Value
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How GenAI Will Reshape CRM's Value
Secure Our World All Year Long
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Secure Our World All Year Long
Hollywood Strikes Sparking AI Negotiations In Every Creative Industry
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Hollywood Strikes Sparking AI Negotiations In Every Creative Industry
Do You Understand GenAI? You Need To, Especially If You're A CX Leader
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Do You Understand GenAI? You Need To, Especially If You're A CX Leader
Marketing And Sales Can't Align Without This
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Marketing And Sales Can't Align Without This