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Amazon TACoS 101: Reduce Ad Dependency and Sustain Growth
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Amazon TACoS 101: Reduce Ad Dependency and Sustain Growth
How to Optimize Ecommerce Campaigns with Blended ROAS
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How to Optimize Ecommerce Campaigns with Blended ROAS
6 Rule Engine Strategies: How Optmyzr Customers Bypass Google Ads Limitations
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6 Rule Engine Strategies: How Optmyzr Customers Bypass Google Ads Limitations
How to Segment Products in Your Google Shopping Ads Like a Pro
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How to Segment Products in Your Google Shopping Ads Like a Pro
Performance Max Study: Data & Tactics
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Performance Max Study: Data & Tactics
Ad Strength & Creative Study: Data & Learnings From 1M+ Ads
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Ad Strength & Creative Study: Data & Learnings From 1M+ Ads
8 Best PPC Monitoring Tools to Keep Your Campaigns in Check
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8 Best PPC Monitoring Tools to Keep Your Campaigns in Check
Does Optimization Score Affect Google Ads Performance: A Study of 17,380 Ad Accounts
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Does Optimization Score Affect Google Ads Performance: A Study of 17,380 Ad Accounts
Google Shopping: 6 Ways to Structure Campaigns (+Best Practices)
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Google Shopping: 6 Ways to Structure Campaigns (+Best Practices)
How to Choose the Best PPC Audit Tool: 7 Top Picks for 2024
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How to Choose the Best PPC Audit Tool: 7 Top Picks for 2024
Find and Engage Your Ideal Customers: Meta Ads Targeting Strategies for Success
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Find and Engage Your Ideal Customers: Meta Ads Targeting Strategies for Success
Social Media Advertising Tools: A Comparison Guide of 6 Leading Platforms
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Social Media Advertising Tools: A Comparison Guide of 6 Leading Platforms
How to Run High-Performing B2B Ad Campaigns on LinkedIn
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How to Run High-Performing B2B Ad Campaigns on LinkedIn
AI Is Making Good Ad Agencies Better and Bad Agencies Worse
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AI Is Making Good Ad Agencies Better and Bad Agencies Worse
Search Terms Available Again in Performance Max: What This Means & How Can You Benefit
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Search Terms Available Again in Performance Max: What This Means & How Can You Benefit
How to Use Negative Keywords to Manage Your Ad Campaigns With Precision
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How to Use Negative Keywords to Manage Your Ad Campaigns With Precision
How to Find, Add, and Use Negative Keywords to Target the Most Relevant Audiences
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How to Find, Add, and Use Negative Keywords to Target the Most Relevant Audiences
Google Shopping Campaigns: 3 Examples You Can Copy Now
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Google Shopping Campaigns: 3 Examples You Can Copy Now
Use New Customer Acquisition in Google Ads Without Hurting ROAS
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Use New Customer Acquisition in Google Ads Without Hurting ROAS
An Optmyzr Study on Google Ads Performance Max, Match Types, and Auction Prices
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An Optmyzr Study on Google Ads Performance Max, Match Types, and Auction Prices
Start Strong, Sell More: A Beginner's Guide to Google Shopping Ads
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Start Strong, Sell More: A Beginner's Guide to Google Shopping Ads
How to Generate Performance Report of Products Overlapping Across Standard Shopping and PMax Campaigns
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How to Generate Performance Report of Products Overlapping Across Standard Shopping and PMax Campaigns
Google Ads vs. Microsoft Ads: A Tactical Breakdown for Better Account Performance
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Google Ads vs. Microsoft Ads: A Tactical Breakdown for Better Account Performance
Google Demand Gen Vs. Google Display: When to Use Which?
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Google Demand Gen Vs. Google Display: When to Use Which?
How to Run PPC Account Audits That Can Save You THOUSANDS of $$$ in Ad Spend | PPC Town Hall 87
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How to Run PPC Account Audits That Can Save You THOUSANDS of $$$ in Ad Spend | PPC Town Hall 87
First-Party Data Guide for the Ethics-Driven Marketer
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First-Party Data Guide for the Ethics-Driven Marketer
Top 10 tools 10,000+ advertisers used in 2023 to maximize their PPC ROI
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Top 10 tools 10,000+ advertisers used in 2023 to maximize their PPC ROI
The 10 Best PPC Automation Tools in 2024
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The 10 Best PPC Automation Tools in 2024
Why Ad Creative Is the KEY to Unlocking Higher Conversions in 2024
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Why Ad Creative Is the KEY to Unlocking Higher Conversions in 2024
Do Not Start a PPC Agency in 2024 Until You've Understood These 7 Things
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Do Not Start a PPC Agency in 2024 Until You've Understood These 7 Things
From chaos to control: Manage your Google Ads budget for optimal performance
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From chaos to control: Manage your Google Ads budget for optimal performance
The 10 Best Google Ads Management Tools in 2024
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The 10 Best Google Ads Management Tools in 2024
The methodology behind Target CPA and Target ROAS optimizations
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The methodology behind Target CPA and Target ROAS optimizations
Google Ads for E-commerce: Everything You Need to Know to Get Started
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Google Ads for E-commerce: Everything You Need to Know to Get Started
Demystifying Google Ads: Why your campaigns aren't getting conversions
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Demystifying Google Ads: Why your campaigns aren't getting conversions
Supercharge Your Google Ads Campaigns with Optmyzr Express: Quick Byte-Sized Optimizations
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Supercharge Your Google Ads Campaigns with Optmyzr Express: Quick Byte-Sized Optimizations
When and How to Use Each Google Ads Smart Bidding Strategy
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When and How to Use Each Google Ads Smart Bidding Strategy
Optmyzr's Holiday Magic: New Features to Sleigh Your Shopping Season Goals!
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Optmyzr's Holiday Magic: New Features to Sleigh Your Shopping Season Goals!
Cracking the Code: Why your Google Ads might not be working
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Cracking the Code: Why your Google Ads might not be working
Unlock Efficiency and Savings with Optmyzr's Landing Page URL Checker
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Unlock Efficiency and Savings with Optmyzr's Landing Page URL Checker
Know where your account stands among competitors with PPC Vertical Benchmarks
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Know where your account stands among competitors with PPC Vertical Benchmarks
A PPC practitioner's 13-step guide to optimizing paid ads
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A PPC practitioner's 13-step guide to optimizing paid ads
Google Confirms Inflating CPCs: What Advertisers Need to Know
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Google Confirms Inflating CPCs: What Advertisers Need to Know
Optmyzr's Google Ads Study: Is It Time to Re-Evaluate Your Broad Match, Exact Match and Smart Bidding Strategies?
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Optmyzr's Google Ads Study: Is It Time to Re-Evaluate Your Broad Match, Exact Match and Smart Bidding Strategies?
20 PPC Optimization Strategies to Take Your Performance From Good to Great
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20 PPC Optimization Strategies to Take Your Performance From Good to Great
12 Best Practices to Optimize Google Shopping Campaigns
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12 Best Practices to Optimize Google Shopping Campaigns
PPC Reporting: Goals, Tips, and Mistakes to Avoid While Creating Great Reports
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PPC Reporting: Goals, Tips, and Mistakes to Avoid While Creating Great Reports
Google Ads Reps: Friend, Foe, or Some Third Nebulous Entity?
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Google Ads Reps: Friend, Foe, or Some Third Nebulous Entity?
7 Proven Retargeting Strategies for Higher Conversion Rates
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7 Proven Retargeting Strategies for Higher Conversion Rates
Cross-Channel Advertising: Challenges & Strategies (With an Example)
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Cross-Channel Advertising: Challenges & Strategies (With an Example)
7 Ways to Stop Google Ads From Wasting Your PPC Budget
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7 Ways to Stop Google Ads From Wasting Your PPC Budget
The results are in: Google Display vs Discovery Ads (under the same settings)
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The results are in: Google Display vs Discovery Ads (under the same settings)
Master PPC Reporting Using These 10 Optmyzr Tools
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Master PPC Reporting Using These 10 Optmyzr Tools
Enhanced Conversions in Google Ads: Benefits and Best Practices to Unlock Its Full Power
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Enhanced Conversions in Google Ads: Benefits and Best Practices to Unlock Its Full Power
Maximize Q4 Ecommerce Profits: 13 Tips for a Successful 2023 Holiday Season
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Maximize Q4 Ecommerce Profits: 13 Tips for a Successful 2023 Holiday Season
Save Costs and Boost Efficiency: 5 Ways to Manage Your Smart Bidding
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Save Costs and Boost Efficiency: 5 Ways to Manage Your Smart Bidding
The Value Of Third-Party PPC Software Is Mostly Felt In Its Absence
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The Value Of Third-Party PPC Software Is Mostly Felt In Its Absence
How to protect your Google Ads account from glitches?
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How to protect your Google Ads account from glitches?
Weather-Based PPC Management: How to Optimize Campaigns Based on Weather Changes
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Weather-Based PPC Management: How to Optimize Campaigns Based on Weather Changes
9 Effective Ways to Reduce Wasted Spend in Your Google Display Campaigns
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9 Effective Ways to Reduce Wasted Spend in Your Google Display Campaigns
6 Smart Ways to Manage Your PPC Budget
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6 Smart Ways to Manage Your PPC Budget
What are Performance Max Campaigns?
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What are Performance Max Campaigns?
Location Targeting: What Is It and How to Make It Work for Your Ad Campaigns?
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Location Targeting: What Is It and How to Make It Work for Your Ad Campaigns?
Google Responsive Search Ads Guide for 2023
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Google Responsive Search Ads Guide for 2023
Lead Generation Landing Pages: 8 Inspiring Examples to Grow Your Conversion Rates
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Lead Generation Landing Pages: 8 Inspiring Examples to Grow Your Conversion Rates
6 Powerful Tools to Optimize Your Google and Microsoft Responsive Search Ads
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6 Powerful Tools to Optimize Your Google and Microsoft Responsive Search Ads
What PPC Tools Do You Need & How Much Do They Cost You?
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What PPC Tools Do You Need & How Much Do They Cost You?
How to Easily Monitor Any Changes Made to Your Google Ads Account
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How to Easily Monitor Any Changes Made to Your Google Ads Account
Google Ads Account Structure: Why Is It So Important & How to Build an Impressive Structure
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Google Ads Account Structure: Why Is It So Important & How to Build an Impressive Structure
Here's how you can profit from the latest updates to Performance Max
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Here's how you can profit from the latest updates to Performance Max
How to Make Value-Based Bidding Work for You
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How to Make Value-Based Bidding Work for You
What's New in Optmyzr: November 2022
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What's New in Optmyzr: November 2022
Performance Max for Ecommerce: Evaluate Your Campaign Performance With This 44-Point Checklist
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Performance Max for Ecommerce: Evaluate Your Campaign Performance With This 44-Point Checklist
Introducing one of our biggest product updates ever in our 10-year history.
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Introducing one of our biggest product updates ever in our 10-year history.
5 Keys to Successful B2B Paid Search Automation
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5 Keys to Successful B2B Paid Search Automation
Learn How to Boost Your Marketing Performance with AI and ML: 4 Experts Share Their Secrets
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Learn How to Boost Your Marketing Performance with AI and ML: 4 Experts Share Their Secrets
A recap of everything that went down in 2022
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A recap of everything that went down in 2022
The Top 12 Tools 10,000+ Advertisers Used in 2022 to Maximize Their PPC ROI
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The Top 12 Tools 10,000+ Advertisers Used in 2022 to Maximize Their PPC ROI
5 Ways to Optimize Your Google Ads Account Using the Change History Widget
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5 Ways to Optimize Your Google Ads Account Using the Change History Widget
5 Simple Ways to Improve Your Quality Score in Google Ads
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5 Simple Ways to Improve Your Quality Score in Google Ads
Why Ad Creative Is the Key to Unlocking Higher Conversions in 2023
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Why Ad Creative Is the Key to Unlocking Higher Conversions in 2023
Elevate Your Advertising Game with Smart Shopping Campaigns by Optmyzr
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Elevate Your Advertising Game with Smart Shopping Campaigns by Optmyzr
How to Manage and Optimize Your Performance Max Retail Campaigns
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How to Manage and Optimize Your Performance Max Retail Campaigns
What's New in Optmyzr: January 2022
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What's New in Optmyzr: January 2022
How Generative AI Integration in Search Impacts PPC Advertising
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How Generative AI Integration in Search Impacts PPC Advertising
How to Improve ROAS in Your PPC Campaigns
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How to Improve ROAS in Your PPC Campaigns
Improve Google Ads Optimization Score: 8 Tips to Help Your Ads Perform at Their Full Potential
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Improve Google Ads Optimization Score: 8 Tips to Help Your Ads Perform at Their Full Potential
Performance Max Campaigns Guide for 2023
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Performance Max Campaigns Guide for 2023
Performance Max Guide: How to Diagnose Your Ecommerce Campaign Performance in 2023
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Performance Max Guide: How to Diagnose Your Ecommerce Campaign Performance in 2023
Google Display Network vs Programmatic Advertising: Which Should You Choose?
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Google Display Network vs Programmatic Advertising: Which Should You Choose?
AI-Powered Advertising: Recapping Google Marketing Live 2023
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AI-Powered Advertising: Recapping Google Marketing Live 2023
How to Create, Optimize, and Manage Google Responsive Search Ads
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How to Create, Optimize, and Manage Google Responsive Search Ads
PPC Analysis: How to Effectively Analyze Your Campaign Performance
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PPC Analysis: How to Effectively Analyze Your Campaign Performance
PPC Ad Formats: Search, Shopping, Display, Video & More for Google, Microsoft & Amazon Ads
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PPC Ad Formats: Search, Shopping, Display, Video & More for Google, Microsoft & Amazon Ads
7 Powerful Microsoft Ads Optimization Tips to Get More Conversions
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7 Powerful Microsoft Ads Optimization Tips to Get More Conversions
How B2B marketers can improve PPC targeting by segmenting CRM data
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How B2B marketers can improve PPC targeting by segmenting CRM data