Cortex and MarketMuse Case study
Cortex and MarketMuse Case study

Cortex is an AI social media and creative
strategy platform which helps companies
optimize their visual branding and
messaging.

Companies and agencies are producing more design content than ever
before. Cortex enables creatives to better understand their business
impact and the performance of their work, so they know what's working,
and what's not.

Cortex needed a comprehensive content strategy. Their previous process
was completely manual, with extensive time spent on tedious keyword
research and brief building. The process was too time-consuming and inefficient.

The company was also looking to scale its content production. Two
blog posts per week were not cutting it to get to the PageRank they
desired. With limited resources, employees and interns were making a
team effort in writing the content but they needed a faster turnaround.