Marketing automation: our take on a meaningless category
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Bryan Van Hauwaert Bryan Van Hauwaert
Jonathan Wuurman Jonathan Wuurman
6 min read
Marketing automation: our take on a meaningless category

The Marketing Automation category says next to nothing these days. There are so many differences between its countless actors that its becoming hard for marketers to find the right solution for their challenges. Here are some things to keep in mind.

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