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Email deliverability: Best practices for successful year-end marketing campaigns
Article
Email deliverability: Best practices for successful year-end marketing campaigns
How to create an effective newsletter: The complete guide
Article
How to create an effective newsletter: The complete guide
6 levers to create a memorable Black Friday
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6 levers to create a memorable Black Friday
RFP: How to write an effective request for proposal for your marketing activation project
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RFP: How to write an effective request for proposal for your marketing activation project
Conversational marketing: How WhatsApp is revolutionizing customer communication ?
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Conversational marketing: How WhatsApp is revolutionizing customer communication ?
Actito, the alternative to Marigold Engage for simplified and personalized campaign management
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Actito, the alternative to Marigold Engage for simplified and personalized campaign management
How to effectively integrate SMS into your omnichannel marketing mix?
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How to effectively integrate SMS into your omnichannel marketing mix?
How to buy martech in 2024? The keys to navigating an evolving market
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How to buy martech in 2024? The keys to navigating an evolving market
5 tips for choosing the right marketing activation solution
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5 tips for choosing the right marketing activation solution
The impact of analytics on customer journey optimization
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The impact of analytics on customer journey optimization
The 7 champions of MarTech in 2024
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The 7 champions of MarTech in 2024
Email vs push: who will win the customer activation battle?
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Email vs push: who will win the customer activation battle?
Push notifications: 10 best practices for a high-performing strategy
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Push notifications: 10 best practices for a high-performing strategy
How mobile wallets are transforming the omnichannel customer experience?
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How mobile wallets are transforming the omnichannel customer experience?
Mobile marketing: an essential lever to activate your customers
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Mobile marketing: an essential lever to activate your customers
Distributed marketing: towards local teams' autonomy
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Distributed marketing: towards local teams' autonomy
Actito acquires Notificare
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Actito acquires Notificare
The different types of push notifications and their value in engaging your audience
Article
The different types of push notifications and their value in engaging your audience
Actito listens to its customers: feedback at the heart of our strategy
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Actito listens to its customers: feedback at the heart of our strategy
How to Build a Marketing Segmentation Strategy?
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How to Build a Marketing Segmentation Strategy?
What is A/B Testing and why use It?
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What is A/B Testing and why use It?
How to Implement an effective A/B Testing strategy?
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How to Implement an effective A/B Testing strategy?
Artificial Intelligence at the Service of the Marketing Team
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Artificial Intelligence at the Service of the Marketing Team
Email deliverability: understanding, measuring, and optimizing your marketing campaigns
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Email deliverability: understanding, measuring, and optimizing your marketing campaigns
Subscription: The New Eldorado for Customer Loyalty
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Subscription: The New Eldorado for Customer Loyalty
Success Story : Supermarchés Match
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Success Story : Supermarchés Match
How to effectively combat customer churn?
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How to effectively combat customer churn?
Email Deliverability: What's Changing in 2024?
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Email Deliverability: What's Changing in 2024?
iOS 17: How Apple's Link Tracking Protection Will Impact Marketers' Daily Lives
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iOS 17: How Apple's Link Tracking Protection Will Impact Marketers' Daily Lives
Product recommendation, the best ally for upselling and cross-selling
Article
Product recommendation, the best ally for upselling and cross-selling
Upselling vs Cross-selling: what are the differences?
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Upselling vs Cross-selling: what are the differences?
The 10 Levers of Customer Loyalty
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The 10 Levers of Customer Loyalty
How to Measure Your Customers' Loyalty? Key Indicators and Methods
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How to Measure Your Customers' Loyalty? Key Indicators and Methods
10 Customer Loyalty Programs with Examples
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10 Customer Loyalty Programs with Examples
Black Friday & Cyber Monday: 10 Tips for Successful Email Campaigns
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Black Friday & Cyber Monday: 10 Tips for Successful Email Campaigns
20 Marketing Segmentation Examples to Inspire You
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20 Marketing Segmentation Examples to Inspire You
6 Steps to Establish a Successful Multichannel Strategy
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6 Steps to Establish a Successful Multichannel Strategy
How to implement an acquisition and engagement strategy, upstream of your activation marketing, along the customer journey?
Article
How to implement an acquisition and engagement strategy, upstream of your activation marketing, along the customer journey?
Personalization of the relationship with your audience: keep it simple!
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Personalization of the relationship with your audience: keep it simple!
How to create a customer journey map in 9 steps
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How to create a customer journey map in 9 steps
Marketing strategy: the importance of first-party data
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Marketing strategy: the importance of first-party data
When video gets personalized
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When video gets personalized
Afibel
Article
Afibel
Effective subscriber loyalty seen by Caméléon
Article
Effective subscriber loyalty seen by Caméléon
Get started with Actito
Article
Get started with Actito
How to Reactivate Inactive Customers (Guide with 9 Examples)
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How to Reactivate Inactive Customers (Guide with 9 Examples)
Datatelling: how to make your data talk
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Datatelling: how to make your data talk
Who Does GDPR Apply To? Everything You Need To Know
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Who Does GDPR Apply To? Everything You Need To Know
Loyalty without loyalty cards
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Loyalty without loyalty cards
Marketing automation: our take on a meaningless category
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Marketing automation: our take on a meaningless category
Our COVID-19 policy
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Our COVID-19 policy
Improve your marketing strategy with our Customer Success Managers !
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Improve your marketing strategy with our Customer Success Managers !
How to introduce more personalization into your eCommerce marketing
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How to introduce more personalization into your eCommerce marketing
Best of breed, a quicker way to success
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Best of breed, a quicker way to success
Actito is on G2: your opinion about our platform
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Actito is on G2: your opinion about our platform
How to Do Digital Customer Journey Mapping in 5 Steps
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How to Do Digital Customer Journey Mapping in 5 Steps
Choosing the right marketing automation solution : our 5 best tips
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Choosing the right marketing automation solution : our 5 best tips
GDPR: How to obtain valid consent with Actito's help?
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GDPR: How to obtain valid consent with Actito's help?
Reach all your goals with Actito
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Reach all your goals with Actito
Activate the levers of the client relationship
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Activate the levers of the client relationship
5 tips to help you successfully use behavioral data
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5 tips to help you successfully use behavioral data
Does your relationship marketing make the grade on personalization?
Article
Does your relationship marketing make the grade on personalization?
Transactional email: a lethal weapon in the customer relationship
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Transactional email: a lethal weapon in the customer relationship
Activating the client journey thanks to marketing automation
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Activating the client journey thanks to marketing automation
Making Good Use of Micro-Moments
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Making Good Use of Micro-Moments
Schrems vs Facebook
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Schrems vs Facebook
How to Create a Customer Activation Strategy (With 5 Examples)
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How to Create a Customer Activation Strategy (With 5 Examples)
How to Wake Up Your E-mail Base after the Crisis
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How to Wake Up Your E-mail Base after the Crisis
New fresh look for Actito
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New fresh look for Actito
GDPR : How can Actito help you get GDPR-compliant ?
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GDPR : How can Actito help you get GDPR-compliant ?
The key steps of the customer journey
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The key steps of the customer journey
Flat vs. rich data model
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Flat vs. rich data model
How to adopt a 360° view of your profiles
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How to adopt a 360° view of your profiles
How to engage your customers via marketing activation scenarios?
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How to engage your customers via marketing activation scenarios?
Five reasons why email isn't dead
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Five reasons why email isn't dead
Black Friday, the next victim of the health crisis?
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Black Friday, the next victim of the health crisis?
GDPR: the question of consent in B2B and B2C email marketing
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GDPR: the question of consent in B2B and B2C email marketing
From marketing plan to augmented marketing
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From marketing plan to augmented marketing
Are Apple and the GDPR trying to destroy email marketing?
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Are Apple and the GDPR trying to destroy email marketing?
GDPR: it's been a year already!
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GDPR: it's been a year already!
What can and should you consider for your subscribers in these uncertain times?
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What can and should you consider for your subscribers in these uncertain times?
How being agile can help you maximise marketing performance
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How being agile can help you maximise marketing performance
Investing in marketing automation: why and how to be convinced?
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Investing in marketing automation: why and how to be convinced?
Why opt for engagement marketing?
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Why opt for engagement marketing?
From mass email marketing to email marketing automation
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From mass email marketing to email marketing automation
Winning the never-ending customer satisfaction race
Article
Winning the never-ending customer satisfaction race
Actito and Smartfocus
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Actito and Smartfocus
Activation marketing for e-retail
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Activation marketing for e-retail
Does your marketing need more (customer) empathy?
Article
Does your marketing need more (customer) empathy?
How to draw inspiration from retail to encourage and retain your donor community?
Article
How to draw inspiration from retail to encourage and retain your donor community?
Which strategy to reactivate the inactive contacts?
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Which strategy to reactivate the inactive contacts?