Technical vs. Solution Partners: Here's What to Know About Each
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11 min read
Technical vs. Solution Partners: Here's What to Know About Each

There's a lot of jargon in enterprise partnership management, and many terms mean different things in different orgs.

For new joiners to the partnership world, these distinctions can be confusing at best and set careers back at worst - going after the wrong partners screeches revenue to a halt.

So, with the help of Negar Nikaeein, Senior Channel Partner Manager at PartnerStack, we're breaking down two of those common terms for you: technical and solution partners. And we're even throwing in a third variant, technology solution partners.
Keep reading to learn how these partnerships typically play out in B2B SaaS, the advantages they bring to vendors and why choosing the right partners is so important to your program's success.

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