MMM: Sensor Tower to launch Reddit advertising data offering; Mobile web and desktop traffic for Apple suggests sluggish sales for iPhone 16
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MMM: Sensor Tower to launch Reddit advertising data offering; Mobile web and desktop traffic for Apple suggests sluggish sales for iPhone 16

Sensor Tower data shows declining interest in Apple's new products, with lower website traffic during the iPhone 16 pre-order launch compared to the previous year in the US, China and Japan. After Reddit's IPO earlier this year, all eyes are on the social media company, particularly around the monetization capabilities of its ad platform. ST data can be utilized to highlight top advertiser and vertical spend and impression trends on Reddit, which could be helpful in analyzing the company's performance.

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