Seelk realizes 120% increase in adoption of their logistics app and makes decisions faster with Mixpanel.

Mixpanel's Cohorts feature was a game changer for us since we have both employees and customers utilizing our software. With Cohorts, we can categorize the behaviors of our employees and our customers into separate groups, and compare them against each other. This provides us with more insights into what our customers need compared to our staff. As a result, we found out that our customers want to use Seelk Studio for decision-making, while our agency staff uses it more for analysis and reporting."