8 min read
SaaS Website Study: Enabling the Self-Educated Buyer
We surveyed 100+ B2B buyers representing over 560 software purchases in the last 2 years alone. Here's what we learned about their experiences, preferences and expectations.
Other content from
Tourial
![What is a Demo Center? [and 4 live examples]](https://main-app-production-public.s3.amazonaws.com/8g9cysssobbgycuork73v2bmecgj "What is a Demo Center? [and 4 live examples]")
![[On-Demand] The State of Gated vs. Ungated Content](https://main-app-production-public.s3.amazonaws.com/ohzb9wy5u2nqh988kl2uza7rbj2s "[On-Demand] The State of Gated vs. Ungated Content")
Featured by Tourial
![What is a Demo Center? [and 4 live examples]](https://main-app-production-public.s3.amazonaws.com/v3hxn66ji51dwvu3cj87vie3wl8h "What is a Demo Center? [and 4 live examples]")