Community
Associated with
Rowan Noronha
7 min read
How Ruth Zive & Tyler Lessard Position to W.I.N. • Blogos – Webflow HTML website template
It's the role of product marketers to act as architects of growth (or "Marchitects", as we like to call them around here). A product marketer becomes a Marchitect by positioning their company to W.I.N. And in typical product marketing fashion, W.I.N. is indeed an acronym.
More Ways to Read:
🧃
Summarize
--
The key takeaways that can be read in under a minute
Sign up to unlock
Worth the squeeze
Get access to the condensed version of this piece, and every other article on The Juice, and so much more.
Start a free account on The Juice and we'll send you weekly emails sharing which podcasts, blogs, guides,
etc. are trending with other marketing or sales pros. We call it the Top 5!
Other content from
Product Marketing Community
Featured by Content Workshop
