Associated with
Joshua Dreller
Posted Sep 19, 2024
•
8 min read
Instacart Shoppable Video Ads: Combining Storytelling With Conversion
Instacart's shoppable video ads blend engaging storytelling and the ability for consumers to seamlessly add items to their cart while watching. This ad format boosts brand affinity, increases basket sizes, and drives conversions by turning viewer engagement into sales.
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