Connecting Content to Fulfill the User Journey

SEO Tools / MarketMuse / Webinars

Connecting Content to Fulfill the User Journey

Associated with

Duane Forrester

Posted Jan 19, 2022 • 6 min read

Connecting Content to Fulfill the User Journey

A content-based marketing strategy requires an intimate understanding of buyer personas and properly mapping content to the customer journey.

Other content from MarketMuse

Checklist: How to Maintain High Quality Content From Strategy to Execution

Toolkit

Checklist: How to Maintain High Quality Content From Strategy to Execution

Effective Techniques for Integrating SEO into Your Content Strategy

Article

Effective Techniques for Integrating SEO into Your Content Strategy

What Content Should I Create?

Article

What Content Should I Create?

The Friday Concentrate #20: Changing the Lens on AI

Article

The Friday Concentrate #20: Changing the Lens on AI

Featured by MarketMuse

How to Optimize Your Content for Google's Featured Snippet Box

Article

How to Optimize Your Content for Google's Featured Snippet Box