Mike Vichich is the Co-Founder and CEO of Wisely, which he successfully sold to Olo for $187 million in 2021. Currently contemplating his next move, it will involve embarking on the journey of being a second-time founder. With the experience of building Wisely under his belt, he is looking to avoid making mistakes from his first venture and avoid common traps. He resides in Ann Arbor, Michigan with his wife and three sons.

What You Will Learn:

Insight on the behind the scenes to Mike's journey building a company that sold for $187M. What worked and what did not in building Wisely. How to evaluate product-market fit from experience trying to find it for 4.5 years, including early indicators. Tactics to encourage resilience and determination and how Mike maintained a strong mindset throughout the journey, even when times got tough.