While many data reporting platforms excel at loading and transforming data, their visualization capabilities often need to be broadened with a handful of chart types.

Bringing marketing data to Power BI is a great way to visualize data and communicate insights. While common charts like bar charts, line charts, and scorecards are sufficient for most reporting needs, you can elevate your data storytelling using custom visuals.

In this post, I'll discuss five custom charts to show the great variety available.