Associated with
Shitij Raj
Madhlina Thomas
Posted Mar 14, 2023
•
6 min read
Insights Brands Use to Build a Campaign: Opinion From Brands For Less (Madhlina Thomas, Senior Executive CRM)
Reading Time: 4 minutes Editor's Note: Continuing with our special edition of Ramadan Bytes, where marketers from known brands in the region share their thoughts on Ramadan 2023 and the changes they expect, we spoke to Ms. Madhlina Thomas, Senior CRM Executive at Brands For Less, about the insights brands use to develop a campaign and how empathy plays [...]
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