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Mastering Customer Journey Mapping: A Guide for B2C Marketers and FREE Customer Journey Templates
Mastering Customer Journey Mapping: A Guide for B2C Marketers and FREE Customer Journey Templates
Nov 27, 2023
Article
MoEngage MoEngage
Email Marketing Journey Ideas and Examples
Email Marketing Journey Ideas and Examples
Nov 25, 2024
Article
MoEngage MoEngage
6 Strategies to Maximize ROI Through E-commerce Customer Journey Marketing
6 Strategies to Maximize ROI Through E-commerce Customer Journey Marketing
Jan 25, 2024
Article
MoEngage MoEngage
Email Marketing Newsletters: Tips and Tricks for Success
Email Marketing Newsletters: Tips and Tricks for Success
Dec 06, 2024
Article
MoEngage MoEngage
4 App Retention Strategies for Retail and D2C to Boost Customer Engagement
4 App Retention Strategies for Retail and D2C to Boost Customer Engagement
Oct 14, 2021
Article
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Growth Strategy: Plan Using the Growth Framework
Growth Strategy: Plan Using the Growth Framework
Sep 14, 2020
Video
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How DaMENSCH Used MoEngage to Optimize Lead Nurturing and Conversions Using MoEngage
How DaMENSCH Used MoEngage to Optimize Lead Nurturing and Conversions Using MoEngage
Jul 19, 2022
Video
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Announcing the State of Cross-Channel Marketing in 2024 Industry Report
Announcing the State of Cross-Channel Marketing in 2024 Industry Report
Feb 07, 2024
Article
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How to Use WhatsApp for Advertisements in 2023
How to Use WhatsApp for Advertisements in 2023
May 05, 2023
Article
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How You Can Boost Growth With WhatsApp Marketing in 2023!
How You Can Boost Growth With WhatsApp Marketing in 2023!
Aug 02, 2023
Article

Latest Content

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8 Critical Email Marketing Mistakes and How to Avoid Them
8 Critical Email Marketing Mistakes and How to Avoid Them
Mar 12, 2025
Article
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How to Automate Push Notifications
How to Automate Push Notifications
Mar 11, 2025
Article
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7 Next-Level Automated Email Marketing Campaigns & Examples
7 Next-Level Automated Email Marketing Campaigns & Examples
Mar 07, 2025
Article
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How MetroMart Uses MoEngage to Amplify Customer Engagement
How MetroMart Uses MoEngage to Amplify Customer Engagement
Mar 07, 2025
Video
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Fragmented Tools to Unified Success: Terry SA's (Aura Athletica) CRM Journey
Fragmented Tools to Unified Success: Terry SA's (Aura Athletica) CRM Journey
Mar 07, 2025
Video
MoEngage MoEngage
Pizza Hut x MoEngage: A Recipe for Successful Customer Engagement
Pizza Hut x MoEngage: A Recipe for Successful Customer Engagement
Mar 07, 2025
Video
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How 13Cabs Boosts App Bookings and Passenger Engagement via MoEngage
How 13Cabs Boosts App Bookings and Passenger Engagement via MoEngage
Mar 07, 2025
Video
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Push Notification Metrics: Measuring ROI for Maximum Impact
Push Notification Metrics: Measuring ROI for Maximum Impact
Feb 28, 2025
Article
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Mobile Customer Engagement Strategies & Examples
Mobile Customer Engagement Strategies & Examples
Feb 10, 2025
Article
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How JTI Reduced Turnaround Time and Drove Highly Relevant Engagement
How JTI Reduced Turnaround Time and Drove Highly Relevant Engagement
Feb 07, 2025
Video

Articles

596
8 Critical Email Marketing Mistakes and How to Avoid Them
8 Critical Email Marketing Mistakes and How to Avoid Them
How to Automate Push Notifications
How to Automate Push Notifications
7 Next-Level Automated Email Marketing Campaigns & Examples
7 Next-Level Automated Email Marketing Campaigns & Examples
Push Notification Metrics: Measuring ROI for Maximum Impact
Push Notification Metrics: Measuring ROI for Maximum Impact
Mobile Customer Engagement Strategies & Examples
Mobile Customer Engagement Strategies & Examples
MoEngage Personalize: Unlock the Future of Personalized Engagement
MoEngage Personalize: Unlock the Future of Personalized Engagement
Web Push Notifications: How They Work & Best Practices
Web Push Notifications: How They Work & Best Practices
AI in Banking: Improve Customer Engagement and Operational Efficiency
AI in Banking: Improve Customer Engagement and Operational Efficiency
7 Tested Personalization Strategies to Supercharge Travel App Experiences
7 Tested Personalization Strategies to Supercharge Travel App Experiences
Average Email Open Rate By Industry: A Data-Driven Study
Average Email Open Rate By Industry: A Data-Driven Study
How To Utilize Email Marketing Automation For Your Campaigns
How To Utilize Email Marketing Automation For Your Campaigns
9 App Personalization Tips for E-commerce Brands
9 App Personalization Tips for E-commerce Brands
5 Financial App Personalization Tactics That Will Transform Customer Engagement
5 Financial App Personalization Tactics That Will Transform Customer Engagement
The Top Benefits of Email Marketing
The Top Benefits of Email Marketing
The Ultimate Guide to B2C Email Marketing in 2025
The Ultimate Guide to B2C Email Marketing in 2025
E-commerce Recommendation Engine – A Beginner's Guide
E-commerce Recommendation Engine – A Beginner's Guide
Email Marketing Newsletters: Tips and Tricks for Success
Email Marketing Newsletters: Tips and Tricks for Success
How Domino's Won Hearts by Delivering Delightful Customer Experiences & Uplifting Revenue With MoEngage
How Domino's Won Hearts by Delivering Delightful Customer Experiences & Uplifting Revenue With MoEngage
Sipping Success: How Bisleri Uplifted its Conversion Rates by Opting for an Agile Engagement Platform
Sipping Success: How Bisleri Uplifted its Conversion Rates by Opting for an Agile Engagement Platform
Escape Spam Traps: Essential Practices for Email Marketers
Escape Spam Traps: Essential Practices for Email Marketers
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Case Studies

126
Max Fashion Observes Incremental Revenue Uplift Using MoEngage
Max Fashion Observes Incremental Revenue Uplift Using MoEngage
Zeta delivers on promise of omnichannel real-time transactional messaging at scale with MoEngage Inform
Zeta delivers on promise of omnichannel real-time transactional messaging at scale with MoEngage Inform
Glance achieves 50% faster campaign go-live times with MoEngage's Merlin AI
Glance achieves 50% faster campaign go-live times with MoEngage's Merlin AI
Payactiv Brings Together Promotional and Transactional Alerts to Deliver 100k+ Emails a Day with MoEngage Inform
Payactiv Brings Together Promotional and Transactional Alerts to Deliver 100k+ Emails a Day with MoEngage Inform
How The Indian Express Witnessed a 2X Uplift in Paid Subscribers
How The Indian Express Witnessed a 2X Uplift in Paid Subscribers
TATA AIG Decreases Manual Efforts by 90% & Supercharges Customer Engagement Using MoEngage
TATA AIG Decreases Manual Efforts by 90% & Supercharges Customer Engagement Using MoEngage
IndusInd Bank Improves Agility and Campaign Velocity with MoEngage
IndusInd Bank Improves Agility and Campaign Velocity with MoEngage
Travelodge Upgrades Post-Booking Journey and Boosts Revenue by 354%
Travelodge Upgrades Post-Booking Journey and Boosts Revenue by 354%
How Beem Experienced a Swift Migration with MoEngage and a 38% Uplift in SMS Click-through Rates
How Beem Experienced a Swift Migration with MoEngage and a 38% Uplift in SMS Click-through Rates
How YesStyle Migrated 20+ Multi-geo (8 languages) Journeys in 12-13 Weeks
How YesStyle Migrated 20+ Multi-geo (8 languages) Journeys in 12-13 Weeks
Customer Journey Analytics: How to Measure Impact and Engagement
Customer Journey Analytics: How to Measure Impact and Engagement
Loblaw Streamlines Transactional Messaging Across Business Lines with MoEngage
Loblaw Streamlines Transactional Messaging Across Business Lines with MoEngage
Udrive Personalizes Customer Journeys and Campaigns to Achieve New Registrations
Udrive Personalizes Customer Journeys and Campaigns to Achieve New Registrations
Octapharma Plasma Observes 35% Email Open Rates with Personalized Segmentation
Octapharma Plasma Observes 35% Email Open Rates with Personalized Segmentation
JULO Speeds Up Strategy: Improves Time to Value (TTV) from Weeks to JUST 2 Days
JULO Speeds Up Strategy: Improves Time to Value (TTV) from Weeks to JUST 2 Days
From 10 Days to Less Than 10 Minutes: IndusInd Bank Turbocharges Campaign Velocity with MoEngage
From 10 Days to Less Than 10 Minutes: IndusInd Bank Turbocharges Campaign Velocity with MoEngage
How Outback Personalized Engagement Campaigns Using MoEngage Insights
How Outback Personalized Engagement Campaigns Using MoEngage Insights
FNP Witnesses a 40% Conversion Rate on Cart Abandonment Campaigns With MoEngage
FNP Witnesses a 40% Conversion Rate on Cart Abandonment Campaigns With MoEngage
Myco Achieves a 6X Increase In Their Customer Base With MoEngage
Myco Achieves a 6X Increase In Their Customer Base With MoEngage
Domain Reputation Management: A Roadmap to Stronger Email Performance
Domain Reputation Management: A Roadmap to Stronger Email Performance
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eBooks

3

Infographics

3

Podcast Episodes

68
Building and Managing Products that Stick: Tips from a Decade of Experience
Building and Managing Products that Stick: Tips from a Decade of Experience
Uplifting Retention Rates by 6% in 6 months: Actionable Lessons from CRM Guru
Uplifting Retention Rates by 6% in 6 months: Actionable Lessons from CRM Guru
Top Signs To Look Out for When Evaluating Marketing Tools
Top Signs To Look Out for When Evaluating Marketing Tools
Advanced Personalized Messaging Tactics for Retail Growth: Insights from Fueled
Advanced Personalized Messaging Tactics for Retail Growth: Insights from Fueled
How Brands Leverage Martech Tools and the Role of Loyalty During Ramadan
How Brands Leverage Martech Tools and the Role of Loyalty During Ramadan
CDP and CEP: The Winning Formula for Meaningful Customer Engagement
CDP and CEP: The Winning Formula for Meaningful Customer Engagement
Actionable Growth & Retention Insights from India's leading Retail and Apparel Brands
Actionable Growth & Retention Insights from India's leading Retail and Apparel Brands
3 Steps to Maximize Customer Engagement During Ramadan
3 Steps to Maximize Customer Engagement During Ramadan
Gearing up for Ramadan 2024 - How Brands Leverage this Special Time!
Gearing up for Ramadan 2024 - How Brands Leverage this Special Time!
From Good to Great: How SaaS Shapes Customer Engagement
From Good to Great: How SaaS Shapes Customer Engagement
How Personalization Helped Pharmalife (Aldawaeya) in Increasing Conversions from 1% to 7%
How Personalization Helped Pharmalife (Aldawaeya) in Increasing Conversions from 1% to 7%
Critical Elements to Consider Before Making a Digital Play
Critical Elements to Consider Before Making a Digital Play
How Data-Driven Loyalty Creates Rich and Personalized Experience
How Data-Driven Loyalty Creates Rich and Personalized Experience
How Orcas Decreased its Cost Per Lead by 30-35% Using a Customer Engagement Platform
How Orcas Decreased its Cost Per Lead by 30-35% Using a Customer Engagement Platform
Partners In Crime - Product and Insights Led Growth
Partners In Crime - Product and Insights Led Growth
Personalizing Experiences Without Spending a Million Dollars
Personalizing Experiences Without Spending a Million Dollars
Unleashing the Power of Personalized Customer Engagement
Unleashing the Power of Personalized Customer Engagement
How to Create a Loyalty Program in 20 Minutes
How to Create a Loyalty Program in 20 Minutes
Talking Customer Success: 4 Lessons From a Decade of Experience
Talking Customer Success: 4 Lessons From a Decade of Experience
Actionable Insights from Alamar Foods to Build Effective Retention Engine With Marketing Automation
Actionable Insights from Alamar Foods to Build Effective Retention Engine With Marketing Automation
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Reports

1

Videos

320
Fragmented Tools to Unified Success: Terry SA's (Aura Athletica) CRM Journey
Fragmented Tools to Unified Success: Terry SA's (Aura Athletica) CRM Journey
How MetroMart Uses MoEngage to Amplify Customer Engagement
How MetroMart Uses MoEngage to Amplify Customer Engagement
Pizza Hut x MoEngage: A Recipe for Successful Customer Engagement
Pizza Hut x MoEngage: A Recipe for Successful Customer Engagement
How 13Cabs Boosts App Bookings and Passenger Engagement via MoEngage
How 13Cabs Boosts App Bookings and Passenger Engagement via MoEngage
How JTI Reduced Turnaround Time and Drove Highly Relevant Engagement
How JTI Reduced Turnaround Time and Drove Highly Relevant Engagement
How Indodana Finance Drives Seamless Campaign Creation and Reporting Using MoEngage
How Indodana Finance Drives Seamless Campaign Creation and Reporting Using MoEngage
How Jenius Powers Up Campaigns with MoEngage
How Jenius Powers Up Campaigns with MoEngage
How SoundCloud activated Warehouse Data without manual efforts with MoEngage
How SoundCloud activated Warehouse Data without manual efforts with MoEngage
How Hero Fincorp Uses an Agile Platform to Achieve Quick Time-to-Value
How Hero Fincorp Uses an Agile Platform to Achieve Quick Time-to-Value
How Clovia Handles Customer Engagement Initiatives for Millions of Customers Using MoEngage
How Clovia Handles Customer Engagement Initiatives for Millions of Customers Using MoEngage
How MoEngage's No-code Platform Wowed Grip Invest
How MoEngage's No-code Platform Wowed Grip Invest
How Info Edge's Job Hai Reduced Latency & Uplifted Operational Efficiency using MoEngage
How Info Edge's Job Hai Reduced Latency & Uplifted Operational Efficiency using MoEngage
Why OYO Believes MoEngage is the Best Platform for Retention Marketing
Why OYO Believes MoEngage is the Best Platform for Retention Marketing
Uplifting Retention Rates by 6% in 6 months: Actionable Lessons from CRM Guru
Uplifting Retention Rates by 6% in 6 months: Actionable Lessons from CRM Guru
A Founder's Journey to Creating a $100 Million Health & Fitness App
A Founder's Journey to Creating a $100 Million Health & Fitness App
Top 5 Signs Your MarTech Stack Isn't Future Ready
Top 5 Signs Your MarTech Stack Isn't Future Ready
How Tanishq Builds Seamless, O2O Experiences Using Insights-led Customer Journey Orchestration
How Tanishq Builds Seamless, O2O Experiences Using Insights-led Customer Journey Orchestration
How Airtel Plans to Leverage the Power of Merlin AI to Reduce Go-to-market Time
How Airtel Plans to Leverage the Power of Merlin AI to Reduce Go-to-market Time
How Zivame Reactivates Dormant Customers Using MoEngage
How Zivame Reactivates Dormant Customers Using MoEngage
How Indian Express Nudges Customers Down the Funnel Using Contextual Recommendations
How Indian Express Nudges Customers Down the Funnel Using Contextual Recommendations
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Webinars

21
[Masterclass] Scaling and Managing Multichannel Transactional Messages with MoEngage Inform
[Masterclass] Scaling and Managing Multichannel Transactional Messages with MoEngage Inform
Crafting Products and Experiences in the Age of AI
Crafting Products and Experiences in the Age of AI
Banking in the Era of the Connected Customer
Banking in the Era of the Connected Customer
#Growth MasterClass: How to Maximize Retention Through a Great Onboarding Experience
#Growth MasterClass: How to Maximize Retention Through a Great Onboarding Experience
Banking and Fintech Forum: Achieving Customer-Centric Digital Transformation
Banking and Fintech Forum: Achieving Customer-Centric Digital Transformation
Power of Partnership: How Finance Brands Collaborate for Impact and Success During Ramadan
Power of Partnership: How Finance Brands Collaborate for Impact and Success During Ramadan
The #GROWTH Story of Poshmark
The #GROWTH Story of Poshmark
Driving Customer Engagement With Hyper-Personalization and Automation
Driving Customer Engagement With Hyper-Personalization and Automation
Winning the Great Indian Festive Season: Actionable Strategies to BoostRevenue & Retention
Winning the Great Indian Festive Season: Actionable Strategies to BoostRevenue & Retention
Things You Wish You Knew Before Launching Holiday Campaigns
Things You Wish You Knew Before Launching Holiday Campaigns
Leveraging AI to Drive Insights-Led Personalization at Scale
Leveraging AI to Drive Insights-Led Personalization at Scale
Mindful Mobile Engagement
Mindful Mobile Engagement
Fact and Fiction Behind AI's Next Best Action
Fact and Fiction Behind AI's Next Best Action
How Tamatem Leveraged Data Analytics To Boost Monetization & Optimize Revenue
How Tamatem Leveraged Data Analytics To Boost Monetization & Optimize Revenue
App Retention Strategies for 2020 with AppFollow
App Retention Strategies for 2020 with AppFollow
Product Webinar: Turning Data Into Insights With MoEngage Analytics
Product Webinar: Turning Data Into Insights With MoEngage Analytics
WEBINAR: How Empathetic Brands Win During Crisis
WEBINAR: How Empathetic Brands Win During Crisis
Customer Experience And Why It's Crucial Today
Customer Experience And Why It's Crucial Today
Customer Lifecycle Management Best Practices For Mobile Marketers With Ashish Khatri [Webinar Wrap-up]
Customer Lifecycle Management Best Practices For Mobile Marketers With Ashish Khatri [Webinar Wrap-up]
8 Effective Steps for Customer Retention in a Mobile-first World [Webinar Wrap-up]
8 Effective Steps for Customer Retention in a Mobile-first World [Webinar Wrap-up]
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MoEngage is an intelligent customer engagement platform for the customer-obsessed marketer. We help you delight your customers and retain them for longer. With MoEngage you can analyze customer behavior and engage them with personalized communication across the web, mobile, and email. MoEngage is a full-stack solution consisting of powerful customer analytics, AI-powered customer journey orchestration, and personalization - in one dashboard

From Fortune 500 enterprises such as Deutsche Telekom

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596
articles
126
case studies
3
ebooks
3
infographics
68
podcast episodes
1
report
320
videos
21
webinars