When it comes to data visualization, Looker Studio and Power BI both have their own strengths and weaknesses. Rather than pitting them against each other and deciding which tool deserves the crown, it's better to understand which one works best for what scenarios.

In this article, we'll review Looker Studio vs. Power BI and help you make an informed decision. The criteria are:

Ease of use
Customization
Integrations
Data transformation
Cost
The final verdict