User-generated content (UGC) in ecommerce email marketing: the why and how
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Aaron Orendorff Aaron Orendorff
Posted Mar 14, 2017 7 min read
User-generated content (UGC) in ecommerce email marketing: the why and how

Ecommerce stores should use user generated content – known as UGC – in their email marketing to engage consumers & generate authentic content. Here's how to do that.

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