Associated with
Lexi Hill
Posted Aug 20, 2015
•
7 min read
The ABCDE (and F)s of Engagement Marketing: Lessons Learned at the Marketo Roadshow
The hot topic at the #MKTGnation tour stop in Toronto was the importance of engagement marketing and the best ways to reach busy prospects. Marketo's presenters shared their easy to remember "ABCDE"s of engagement marketing with great tips for ways to bring the prospect to the content and grab their attention.
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