The cheat code that generated 25% of pipeline and 37% of revenue last year
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Trinity Nguyen Trinity Nguyen
6 min read
The cheat code that generated 25% of pipeline and 37% of revenue last year

If 2023 were a game, it would be Mario Kart -- driving your cart while random s* flies at you randomly from all directions.

Fortunately, the UserGems cart remained intact with all four wheels and hood (though there are definitely lines on the paint).

So, how did we make it through one of the most challenging years in SaaS and still achieve our best numbers yet?
I spent some time reflecting on what went right last year, and a huge component was that we achieved pipeline consistency with signal-based programs.

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