How feedback leads to more effective, data-driven marketing messages
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Posted Jan 20, 2021 26 min read
How feedback leads to more effective, data-driven marketing messages

In this article, I want to talk about the role of feedback and how PMMs can leverage it to create more effective messaging. At SurveyMonkey, we recently overhauled our entire messaging, and I want to share the seven-step journey we went on and the key learnings we took away.

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