Enablement & The Flywheel
Associated with
Melissa Stewart Melissa Stewart
Bob Bristol Bob Bristol
Beverlie Heyman Beverlie Heyman
2 min read
Enablement & The Flywheel

The flywheel is the future. We've seen what happy customers can do as advocates for a business, and happy customers come from strong business alignment. If your scaling org is floundering on the alignment front, the answer to your problems is...sales enablement.
Enablement is the unsung hero, the miracle worker, the key stakeholder in the flywheel. The organizational agility and continuous improvement required to get your flywheel in full rotation come from the vision and execution of your enablement leaders. We sat down with Bob Bristol, Beverlie Heyman, and Melissa Stewart, who gave us the inside scoop on how to fuel your flywheel.

DISCUSSION TOPICS
Enablement and dynamic improvement, feedback loops, and communication
Developing backlog items, rollout, and integration across the organization that fuel the flywheel
The impediments and barriers that prevent your flywheel from flying
How to address rapid transitions, scaling, and org changes through enablementWhen & how the handoff should take place