Aditya Vempaty (MoEngage) on Borrowed Authority: Partnerships That Multiply Reach
Posted Jun 24, 2025 59 min read
Aditya Vempaty (MoEngage) on Borrowed Authority: Partnerships That Multiply Reach

Aditya Vempaty from MoEngage shares a distribution-first content model: weekly customer calls, borrowed authority partners, and ruthless pruning for ROI.