Rory is the Vice Chairman of Ogilvy and the founder of their Behavioral Practice, an arm of the globally recognized ad agency that explores the psychology and 'unseen opportunities' in consumer behaviour.

Agency Accelerated host Stephanie Liu will be talking with Rory about:

✴️ why we can't be 100% data-driven 100% of the time

✴️ when agencies need to be completely illogical with clients

✴️ how to present, and sell, crazy ideas