The California Consumer Privacy Act (CCPA) is a privacy and consumer protection law that gives California consumers more control over the personal data that companies collect, sell, and share. Consumers will have access to data related to what personal information is being collected and what information was shared or sold, and to whom it is sold. Individuals will also have the ability to opt out of the collection and sale of their personal data and, by law, will not be discriminated against for requesting this information or for opting out of data collection.