How Clorox uses analytics to innovate after 105 years on top
Associated with
Jordan Carr Jordan Carr
Kesha Patel Kesha Patel
Posted Sep 19, 2017 6 min read
How Clorox uses analytics to innovate after 105 years on top

Web analyst Kesha Patel and her cross-functional team rang in the digital age at Clorox by using analytics to increase engagement by 30%.

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