How Marketing Automation Leads to Personalized Customer Experiences
Associated with
Lindsay Tjepkema Lindsay Tjepkema
Posted Apr 25, 2018 7 min read
How Marketing Automation Leads to Personalized Customer Experiences

The "marketing automation" landscape continues to grow in terms of popularity, vendor options, and global users. B2C marketing automation usage continues to steadily rise. Roughly 400,000 of your peers use automation tools, and by 2020, that number will reach half a million. Source Mar-tech has evolved in every aspect from system capacities and capabilities to ... Continued

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