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Kalyna Marketing is a boutique marketing agency founded by Mariya Delano in 2021. We provide services for B2B companies who are not satisfied with the status quo and want to transform their marketing into a truly effective engine for growth and profitability.
To improve marketing effectiveness for our clients, our services get straight to the core of why marketing so often falls short: feelings, audience, transformation (FAT).
1. Feelings – to drive action, understand the emotional triggers and beliefs behind behavior.
2. Audience – to plan effective campaigns, you need to understand which people to reach and how to influence your audience.
3. Transformation – to discover new opportunities and tap into your full potential, invest in organization development and change management of your GTM operations.
Specialties: Marketing, Content Marketing, SaaS, Digital Marketing, Marketing Strategy, Cybersecurity, Fintech, B2B, B2B Content Marketing, Writing, Notion, Martech, SEO, Content Creation, Content Strategy, Blogs, Reports, Whitepapers, E-books, Technical Writing, Audience Research, Content Research, Content Audit, Content Insights, Helpful Content, SME Interviews, Original Research, Interviews, Content repurposing, Content refresh, SparkToro consulting.