Kalyna Marketing
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Purna Virji turns content into a soap opera | Ep. 3
Apr 11, 2025
Video
Mark Stouse travels in time for marketing effectiveness | Ep. 2
May 13, 2025
Podcast Episode
Natalie Marcotullio mixes old seltzer into new marketing campaigns | Ep. 1
May 10, 2025
Video
How to Find LinkedIn Trends and Understand Your Audience With Social Listening
Apr 22, 2025
Article
The "So What?" Factor with Mariya Delano
May 25, 2025
Podcast Episode
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Why we should set higher standards for content production
Mar 25, 2025
Article
How to use fan-driven marketing to foster brand love
May 22, 2024
Article
How communication issues prevent you from getting buy-in for SEO
Mar 24, 2024
Article
Mariya Delano's Fan-Driven Marketing Flywheel | Marketing Powerups #54
Mar 24, 2024
Podcast Episode

Most engaged

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Audience Persona Template
Jun 28, 2023
Toolkit
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Unleash the Power of LinkedIn: Our Strategy and Why It Works
Jul 10, 2023
Article
How To Generate Leads for Digital Marketing Agencies
Nov 22, 2024
Article
🧃
Why we should set higher standards for content production
Mar 25, 2025
Article
Mariya Delano's Fan-Driven Marketing Flywheel | Marketing Powerups #54
Mar 24, 2024
Podcast Episode
B2B Appointment Setting Costs & Pricing Models Explained
Jan 16, 2025
Article
How to use fan-driven marketing to foster brand love
May 22, 2024
Article
How communication issues prevent you from getting buy-in for SEO
Mar 24, 2024
Article
The "So What?" Factor with Mariya Delano
May 25, 2025
Podcast Episode
Mark Stouse travels in time for marketing effectiveness | Ep. 2
May 13, 2025
Podcast Episode

Latest Content

The "So What?" Factor with Mariya Delano
May 25, 2025
Podcast Episode
Mark Stouse travels in time for marketing effectiveness | Ep. 2
May 13, 2025
Podcast Episode
Natalie Marcotullio mixes old seltzer into new marketing campaigns | Ep. 1
May 10, 2025
Video
Content strategies that double your outreach conversions: Road to Effective Omnichannel
May 07, 2025
Event Session
Natalie Marcotullio mixes old seltzer into new marketing campaigns | Ep. 1
May 06, 2025
Podcast Episode
How to Find LinkedIn Trends and Understand Your Audience With Social Listening
Apr 22, 2025
Article
Compose.ly Gets More Juice, with Less Squeeze
Apr 17, 2025
Case Study
How to Build B2B SaaS Messaging that's Impossible to Ignore
Apr 12, 2025
Article
Purna Virji turns content into a soap opera | Ep. 3
Apr 11, 2025
Video
What We Learned from the Top Content of March 2024
Apr 04, 2025
Article
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Content Marketing Insights for 2023 Content Marketing Insights for 2023
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Starter Kit
B2B Sales & Lead Generation B2B Sales & Lead Generation
Playlist
Emotional Marketing & Perspectives - ADMD Emotional Marketing & Perspectives - ADMD
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A Guide to SparkToro Playlist A Guide to SparkToro Playlist
Playlist
Develop Thought Leadership Content Develop Thought Leadership Content
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Kalyna Marketing is a boutique marketing agency founded by Mariya Delano in 2021. We provide services for B2B companies who are not satisfied with the status quo and want to transform their marketing into a truly effective engine for growth and profitability.

To improve marketing effectiveness for our clients, our services get straight to the core of why marketing so often falls short: feelings, audience, transformation (FAT).
1. Feelings – to drive action, understand the emotional triggers and beliefs behind behavior.
2. Audience – to plan effective campaigns, you need to understand which people to reach and how to influence your audience.
3. Transformation – to discover new opportunities and tap into your full potential, invest in organization development and change management of your GTM operations.

Specialties: Marketing, Content Marketing, SaaS, Digital Marketing, Marketing Strategy, Cybersecurity, Fintech, B2B, B2B Content Marketing, Writing, Notion, Martech, SEO, Content Creation, Content Strategy, Blogs, Reports, Whitepapers, E-books, Technical Writing, Audience Research, Content Research, Content Audit, Content Insights, Helpful Content, SME Interviews, Original Research, Interviews, Content repurposing, Content refresh, SparkToro consulting.

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