In this podcast episode, Mariya Delano, founder of Kalyna Marketing, a marketing agency for B2B technical brands, chats with Alex Birkett from Omniscient Digital about the evolving nature of the internet and how platforms like Twitter, Mastodon, and LinkedIn are changing and also explored the influence of AI on content and communities, specifically focusing on marketers and their approach to content distribution and personal brand building.

The conversation touches on alternative platforms, data security concerns, and the potential fragmentation of the internet. We also discussed the stages of platform development and the importance of finding meaning and purpose in work.
Topics
- The Changing Nature of the Internet
- The Birth of a New Internet
- The Return of Niche Spaces
- The Appeal of Decentralized Platforms
- The Lack of New Voices and Opportunities on Threads
- Stage Progression of Platforms
- Content Distribution Strategies
- The "So What" Framework
- Writing for a Skeptical Reader
- Finding Joy and Purpose in Work During Difficult Times.