Adoption, Action, and Accuracy: Steffen Hedebrandt's Take on Attribution
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Steffen Hedebrandt Steffen Hedebrandt
2 min read
Adoption, Action, and Accuracy: Steffen Hedebrandt's Take on Attribution

Join Steffen Hedebrandt, CMO and co-founder of Dreamdata, as he shares how to succeed with multi-touch attribution. Steffen covers building a strong framework, the role of organizational adoption, the value of consistent UTMs and campaigns, and more!