Drew Smith

Drew Smith

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From Chaos to Clarity: James Leedom's Blueprint for Attribution Success
From Chaos to Clarity: James Leedom's Blueprint for Attribution Success
Jan 16, 2025
Article

Latest Content

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Up and to the Right: Hockeystack's unique approach to solving attribution
Up and to the Right: Hockeystack's unique approach to solving attribution
Jan 16, 2025
Podcast Episode
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The Godfather of Attribution: Aaron Bird, Founder and CEO of Bizible (Now Marketo Measure)
The Godfather of Attribution: Aaron Bird, Founder and CEO of Bizible (Now Marketo Measure)
Jan 16, 2025
Podcast Episode
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Mini-Series 2 Recap: In the trenches. What we learned from 4 day-to-day attribution users and consultants
Mini-Series 2 Recap: In the trenches. What we learned from 4 day-to-day attribution users and consultants
Jan 16, 2025
Podcast Episode
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Attribution in the Trenches: How to get attribution buy-in from a Marketo Measure power user
Attribution in the Trenches: How to get attribution buy-in from a Marketo Measure power user
Jan 16, 2025
Podcast Episode
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Chris Walker: The vocal attribution critic explains how companies should be doing attribution
Chris Walker: The vocal attribution critic explains how companies should be doing attribution
Jan 16, 2025
Podcast Episode
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Dreaming in Denmark: Lars Grønnegaard on launching the attribution product he wished he had
Dreaming in Denmark: Lars Grønnegaard on launching the attribution product he wished he had
Jan 16, 2025
Podcast Episode
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The Next Generation: How attribution can build a career and the importance of continuous learning
The Next Generation: How attribution can build a career and the importance of continuous learning
Jan 16, 2025
Podcast Episode
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Mini-Series 3 Recap: Attribution vs. Media Mix Modeling. What we learned from 3 experts
Mini-Series 3 Recap: Attribution vs. Media Mix Modeling. What we learned from 3 experts
Jan 16, 2025
Podcast Episode
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Attribution in the Enterprise: How to manage marketing attribution in complex enterprise environments
Attribution in the Enterprise: How to manage marketing attribution in complex enterprise environments
Jan 16, 2025
Podcast Episode
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Mustaches, MMM and MTA
Mustaches, MMM and MTA
Jan 16, 2025
Podcast Episode

Articles

2

Podcast Episodes

16
Attribution in the Trenches: How to get attribution buy-in from a Marketo Measure power user
Podcast Episode
Attribution in the Trenches: How to get attribution buy-in from a Marketo Measure power user
Chris Walker: The vocal attribution critic explains how companies should be doing attribution
Podcast Episode
Chris Walker: The vocal attribution critic explains how companies should be doing attribution
Up and to the Right: Hockeystack's unique approach to solving attribution
Podcast Episode
Up and to the Right: Hockeystack's unique approach to solving attribution
The Godfather of Attribution: Aaron Bird, Founder and CEO of Bizible (Now Marketo Measure)
Podcast Episode
The Godfather of Attribution: Aaron Bird, Founder and CEO of Bizible (Now Marketo Measure)
Mini-Series 2 Recap: In the trenches. What we learned from 4 day-to-day attribution users and consultants
Podcast Episode
Mini-Series 2 Recap: In the trenches. What we learned from 4 day-to-day attribution users and consultants
Dreaming in Denmark: Lars Grønnegaard on launching the attribution product he wished he had
Podcast Episode
Dreaming in Denmark: Lars Grønnegaard on launching the attribution product he wished he had
The Next Generation: How attribution can build a career and the importance of continuous learning
Podcast Episode
The Next Generation: How attribution can build a career and the importance of continuous learning
Mini-Series 3 Recap: Attribution vs. Media Mix Modeling. What we learned from 3 experts
Podcast Episode
Mini-Series 3 Recap: Attribution vs. Media Mix Modeling. What we learned from 3 experts
Attribution in the Enterprise: How to manage marketing attribution in complex enterprise environments
Podcast Episode
Attribution in the Enterprise: How to manage marketing attribution in complex enterprise environments
Mustaches, MMM and MTA
Podcast Episode
Mustaches, MMM and MTA
From Adobe to CEO: How has attribution shifted?
Podcast Episode
From Adobe to CEO: How has attribution shifted?
Multi-Touch Attribution vs. MMM: Friends or Foes? Part 2
Podcast Episode
Multi-Touch Attribution vs. MMM: Friends or Foes? Part 2
Multi-Touch Attribution vs. MMM: Friends or Foes? Part 1
Podcast Episode
Multi-Touch Attribution vs. MMM: Friends or Foes? Part 1
Mini-Series 4 Recap: What 4 Experts Say About Going Deep In the Technical Specifics for the Leading Attribution Platforms
Podcast Episode
Mini-Series 4 Recap: What 4 Experts Say About Going Deep In the Technical Specifics for the Leading Attribution Platforms
In this episode, Kate Colbert, customer business advisor at Adobe, takes a deep dive into marketing attribution mastery. Kate shares her journey from BDR to attribution authority and tips for succeeding with Marketo Measure. Kate highlights how simplicity, diligence, and intention can transform marketing ROI.
Podcast Episode
In this episode, Kate Colbert, customer business advisor at Adobe, takes a deep dive into marketing attribution mastery. Kate shares her journey from BDR to attribution authority and tips for succeeding with Marketo Measure. Kate highlights how simplicity, diligence, and intention can transform marketing ROI.
Adoption, Action, and Accuracy: Steffen Hedebrandt's Take on Attribution
Podcast Episode
Adoption, Action, and Accuracy: Steffen Hedebrandt's Take on Attribution

Webinars

1

At any given time, I'm studying French, Spanish, and German on the Duolingo app, practicing different licks and riffs on the guitar, figuring out how to prevent my 4th bonsai tree from perishing, doing bicep curls with 50-pound weights, tickling my brood, trying to figure out the next big vacation with my wife, and other stuff. Lots of other stuff.

I'm also adept at helping companies attract, hire, support and retain top talent by allowing objective analysis to be the north star for decision-making, along with employing high EQ. I'm pretty sure that's why you've spent time looking at my profile. Call it a hunch...

Lastly, and for whatever it's worth: I've been told many times that I have great penmanship.

Have a productive day.

Drew

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articles
16
podcast episodes
1
webinar