The day has finally come.

You started a company, accomplished an incredible feat, or are on the brink of something revolutionary. Now, the media wants to talk to you. It feels great to be recognized, to be selected.

But, as amazing as this moment is, you must tread carefully.

Journalists are committed to sharing the truth with their audiences. They aren't interested in spreading glowing reviews about your brand or putting you on a pedestal. They are going to dig deep to get the full story, exposing both positive and negative elements, and you need to be ready for that.

Whether you work with a public relations (PR) professional or agency or you're going solo, this article will prepare you to not only survive your first media interview, but thrive in the hot seat.

Following are tips worth considering to properly prepare yourself for a media interview