G2's CMO Amanda Malko on the latest trends in software buying

Conversational Marketing / Intercom / Podcast Episodes

G2's CMO Amanda Malko on the latest trends in software buying

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Amanda Bird Malko

Liam Geraghty

Posted Jun 23, 2022 • 23 min read

G2's CMO Amanda Malko on the latest trends in software buying

In a market where there is less and less time to influence customers' decisions, can customer marketing help companies get ahead?

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