For brands that are serious about encouraging employees to build both the company brand and the employees' personal brands, through employee advocacy; marketers need to empower employees to get started and gain momentum, with generating and sharing content.At the heart of employee advocacy is employees' ability to develop and share valued-added content with their network. That is where most employees shy away. In this episode, Camille Trent, Head of Content at Dooly (and one of my content marketing faves on LinkedIn) will share tips taken from her own personal experience about how employees can:1. Get started in creating content...it isn't as hard as you think; and2. Improve their ability to create valuable content on social media.ABOUT CAMILLECamille Trent is the head of content at Dooly (Dooly.ai), where she helps revenue teams close more deals, faster. When she's not writing and planning content, she's hanging out with her pup and two favorite redheads. Or she's trying to coach the Portland Trail Blazers to victory from her couch.