User retention rate for mobile apps and websites
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Jenny Clausner Jenny Clausner
Posted Dec 14, 2017 4 min read
User retention rate for mobile apps and websites

User retention rates What's a good retention rate? There's no one-size-fits-all answer. Every product is unique and its retention rate is best compared to similar companies, industries, and go-to-market strategies. Yet product teams are often under immense pressure to decide on the proper retention rate for their business because a low rate can be a

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