Associated with
Sam Richard
Activation: The Product Metric Everyone Thinks They Need But Can't Seem To Define
I vaguely remember reading Dave McClure's pirate metrics (circa 2007!) SlideShare when I started a new job at a startup and was struck by his "activation" metric-that is, the measurement of when users have a "happy" experience with the product.
More Ways to Read:
🧃
Summarize
--
The key takeaways that can be read in under a minute
Sign up to unlock
Worth the squeeze
Get access to the condensed version of this piece, and every other article on The Juice, and so much more.
Start a free account on The Juice and we'll send you weekly emails sharing which podcasts, blogs, guides,
etc. are trending with other marketing or sales pros. We call it the Top 5!
Other content from
OpenView
Featured by HubSpot Hacks
