What Is a Marketing Approval Process? 4 Tips for Building One
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Katie Oberthaler Katie Oberthaler
24 min read
What Is a Marketing Approval Process? 4 Tips for Building One

The marketing approval process is the start-to-finish tracking of sign-offs and changes to marketing campaign content as it moves through the content production workflow. Learn what goes into creating an efficient marketing approval process and how to get sign-off and approval from all your campaign stakeholders in a more organized, rapid fashion.

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