Posted Dec 16, 2021 6 min read
Putting the audience first: A journalist's approach to content marketing

Matthew Desrosiers in the Director of Content Marketing at Uberflip and shares his contribution in The Juice's latest eBook, The Modern Day Marketer's Guide to Turning Down the Volume Game and Turning Up Quality Content. In his article he shines a light on how having a journalist mindset can help you put audience first.

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