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A Trio of Top Media Execs Talking AI, YouTube's TV ascendency, and whether short Form Video is like Chicken Fingers
Associated with
Mike Shields Mike Shields
Janet Balis Janet Balis
Joe Marchese Joe Marchese
Wendy Aldrich Wendy Aldrich
Joshua Palau Joshua Palau
A Trio of Top Media Execs Talking AI, YouTube's TV ascendency, and whether short Form Video is like Chicken Fingers
AppsFlyer AppsFlyer

Next in Media caught up with three top industry observers at Cannes - Human Ventures Joe Marchese, Pfizer's Wendy Aldrich and former Ernst & Young analyst Janet Balis on what AI is going to require of marketers, whether there is a generational dividing line in TV, and what YouTube crashing the CTV market means for the future.

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