2024 content planning––a rough guide
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Posted Oct 3, 2023 5 min read
2024 content planning––a rough guide

Get clear with your executives on what they expect from content, then work with your team to understand personas, pain points, common sales objections, and your overall narrative and approach for the next year. Then, and really only then, should you be putting pen to paper to build out a plan for 2024.

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