Breaking Down Barriers to Demonstrate Value & Acquire New Customers
Associated with
4 min read
Breaking Down Barriers to Demonstrate Value & Acquire New Customers

Aston Lark, part of the Howden Group is a UK top 40 insurance broker with over 70 offices across the UK Since implementing FullCircl, Aston Lark has achieved demonstrable growth via improved acquisition of new customers from the big pool. They have done so by demonstrating a deep knowledge of their prospects' businesses – their people, their sector, their pain points and their emerging risks – and by building 'made-to-measure policies' based on an in-depth understanding of needs and exactly where they can deliver added value.