Associated with
Emily Malis Greathouse
3 min read
Salesforce Acquires Evergage to Enhance CDP Offering
In March 2019, Salesforce announced the company was entering the customer data platform (CDP) space. Now, to enhance its CDP offering, Salesforce acquired Evergage, a real-time personalization platform.
More Ways to Read:
🧃
Summarize
--
The key takeaways that can be read in under a minute
Sign up to unlock
Worth the squeeze
Get access to the condensed version of this piece, and every other article on The Juice, and so much more.
Start a free account on The Juice and we'll send you weekly emails sharing which podcasts, blogs, guides,
etc. are trending with other marketing or sales pros. We call it the Top 5!
Other content from
G2
Featured by Rep.ai
