Associated with
Jonny Dixon
Posted Apr 22, 2015
•
5 min read
3 ways a CRM integration can empower your B2B ecommerce marketing | dotdigital blog
CRM is a major part of this bigger picture. B2B companies are increasing their technology spend and we'll soon see more CRM systems combined with flexible ecommerce platforms. Indeed, Salesforce, Microsoft Dynamics and OroCRM are proving to be popular CRM options to combine with platforms such as Magento.
But with all of this extra insight powering a marketing automation platform such as dotmailer, what does it mean for marketing teams?
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