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BCG features Lexer's CDP for 1-to-1 personalization
Aug 05, 2022
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BCG features Lexer's CDP for 1-to-1 personalization
Aug 05, 2022
Article
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Adil is a strategic and tactical digital strategy leader, with experiences in supporting digital transformation programs for a number Fortune 500 companies. His recent engagements include building enterprise-wide Digital Transformation and Analytics strategies. His experiences have included developing and implementing capabilities around customer experience, digital strategy, marketing operations, with a heavy focus on AI strategy, Machine Learning, Customer Data & Analytics. He has been involved across the Retail, Financial Services, Resources, Health-care industries; working in Canada, USA, as well as on global transformation programs.

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