Alexander Frolov

HypeAuditor was born out of a vision for the future of the Creator Economy. After recognizing the massive potential of influencer marketing, I set out to create a product that would lead the industry with transparency and data-driven insights. My mission? To make influencer marketing not only effective but also accessible and fair, ensuring that brands connect with the best and most genuine influencers.

Under my leadership, HypeAuditor has developed a unique culture that stands out. Our team of talented specialists spread across 22 countries is passionate about simplifying influencer marketing for our clients. At the same time, we aim to elevate the most creative and authentic influencers, helping them grow and succeed.

As a company, we’re proud to have been repeatedly recognized by Forbes as one of America’s Best Startup Employers and by Inc. as one of the Best Workplaces globally. We’re among the leaders in our industry, with numerous G2 awards under our belt – in 2024, this included Mid-Market High Performer, Leader for EMEA, Europe, and Overall. In addition, our data is trusted and frequently cited by the media, with over 1,000 publications annually in top-tier outlets such as Forbes, Business Insider, Digiday, The New York Times, and Entrepreneur.

I’m not just a visionary but also a hands-on leader. I frequently speak at global conferences, share insights on podcasts, and I’m always open to spreading knowledge and education within the market. If you’re interested in this field or want to hear more, feel free to invite me! I’d love to connect.