B2B SaaS enterprise marketing and GTM leader with a consumer edge - can distill complex and technical products to your five year old.
Having managed teams ranging from partner marketing to business development, product to enterprise sales, I run the gamut inside and anywhere within your GTM org. I pride myself on building exceptional brands with a growth mindset. Whether it’s crafting a new fundraising narrative, or building a GTM strategy from the ground up, getting that pipeline engine roaring or designing pricing models by segment - it’s in my wheelhouse.
An economic anthropologist at heart, I enjoy diving into new industries headfirst, digging into why buyers behave the way they do, and speaking directly to humans who actually make the decisions. This has resulted in successfully taking several category creating products to market.
Often found skiing, somewhere up in mountains with my pup, near or on some body of water, or cooking up something I think tastes good. Unfortunately no British accent.
Currently working with Seed and Series A companies in a fractional capacity on their marketing, outbound, and GTM strategies.
Get in touch - alexandra.l.kane@gmail.com