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‎Content Logistics: How to create a scalable landing page program with Alina Benny
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Two truths and a lie:

→ I helped generate ~$43 million in ARR at Nextiva over three years with organic SEO
→ After that last Google update, I knew exactly why our traffic doubled
→ That $43 million in ARR was a 100% inbound

Oh, and here are some other icebreakers should you want to hit me up:

• After a wonderful seven years in B2B, I'm finally working on content that's not just for other marketers or executives. I'm fully bought in on Aura's mission to make the internet a little less precarious for families and children.

• That's not to say I don't rely on my muscle memory to support teams like Gong to capture meaningful organic traffic with their SEO programs.

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