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Ever since I was young, I've been a hustler. Through grad school, my work in Boston-area PR agencies, working as a reporter, running in-house marketing teams, and content marketing consulting, I've done it all. Some may call me a comms generalist but it's taught me what I'm good at and what I'm not so good at.
I’ve honed skills in content creation, project management, client relations, social media, journalism engagement and inbound marketing tactics. My B2B tech experience includes work in SaaS, IaaS, IoT, data integration, connected services, and cyber risk management.
I've regularly worked closely with tools like Squarespace, Wordpress, Hootsuite, BuzzSumo, Moz, and Google Analytics to manage and report key campaign metrics.
Through strong storytelling and SEO best practices, I've helped transform business communications and elevate brand awareness for many companies.
To learn more, and see which clients I've worked with, check out my website: www.allisonfrieden.com.