I am a focused, PASSIONATE marketing professional dedicated to teamwork, brand building and organizational growth. I specialize in helping growing SaaS companies streamline their marketing efforts and teams into an integrated, automated, highly-functioning marketing machine. My skills are in IDENTIFYING areas with which the organization can better align with customer needs and sales goals, COMMUNICATING the value of the product and/or service to those needs and CREATING collateral that supports the process of launching products and turning leads into customers. Having once been referred to as a Marketing MacGuyver, my hands-on experience includes:
-brand building,
-website development,
-demand generation,
-event marketing,
-sales support,
-product marketing,
-PR/AR,
-social media and content marketing.
I bring a breadth of experience to the organization, and find great satisfaction in working with, and mentoring, like-minded marketing professionals. The convergence of marketing and technology means the industry will constantly be changing and innovating, and that is why I love it!