I am a self-motivated marketing professional with experience in all aspects of the marketing campaign life-cycle from planning, execution, and analysis. I excel at finding the balance between meeting stakeholder needs and adding business value attained from the implementation of data-driven findings.
• Experience with marketing campaign road-mapping, in-market test design, design thinking, and managing project scope
• Project management experience with email, site, and multi-channel marketing campaigns
• Knowledgeable of execution and analytical platforms: Google Analytics, Salesforce (CRM), Adobe Analytics (omniture), SQL, and Maxymiser
• Business Process Management (BPM) certified